Introduction
My names are Nweke ifeanyi, shedrak chidi 27 years old and I am traditionally married to Faith. My wife and I just welcomed our first Child on 6th of May 2021 and we have hopes of creating a better life for him.
Our store - MIFS Super Store - is a mini mart located in the commercial city of Abeokuta, Nigeria. Our products include dairy products, beverages, frozen foods, fruits and vegetables.
Since we are into the food business, we pride ourselves as playing a part in tackling world hunger by providing groceries at an affordable rate. This is achieved by a collaboration with credible suppliers and rural farmers.
Aside this, another competitive advantage is our team members. These are industrious folks who have vast experience in the retail industry but lost their jobs due to the COVID. They are determined to rise from their ashes.
We are geared towards building a supermarket brand that will stand out from the rest and become a household name in the coming years, known for quality, affordability and a convenient shopping experience and safe for the environment
Having conducted a SWOT analysis, we are very confident that this is attainable as long as we get the funds to facilitate our laid-out strategies.
We can do only little on our own, but getting as much as €500 will be a major boost towards our desired growth and expansion.
Be a part of our story and help us make this dream a reality. Together, we can build a better tomorrow.
Thank you
"You all have worked hard for the money that you donated to us. We appreciate it and are thankful. Words are fleeting, and we want you to know that a simple "thank you” doesn’t do justice to how deeply we appreciate your donation
With each donation we receive, we became all that much closer to our goal. Thank you for making a difference through your compassion and generosity.
With love..
Chidi and Faith Nweke"
Business Plan
Please find the business plan attached below.
Specified breakdown of the donated money
Here is a snippet of what the new plan would look like:
Business Registration
We will start by finally getting our business name registered. We will then move on to opening a
business account and acquiring every other documents required of a business establishment. This
will cost about €88. With this procedure, we can secure our business name, which will make us
eligible for bigger transactions and government grants.
Landscaping and Makeover
A total sum of €138 will be set aside for the store’s makeover. A paint job, external cladding, basic
landscaping and a medium-sized billboard at the storefront to make the scenery appealing to
prospective customers and pedestrians.
Best-seller Commodities
A beautiful outlook may be good for business but an empty store will obviously be a turn-off. With
€280, we will procure some high-in-demand commodities to stock up the store and ensure continuous
patronage.
Branding and Online visibility
We have the intention of going large-scale and remaining local will be a deterrent. There is a budget
of €92 for branding and online visibility. We will start with social media handles, a functional website,
Facebook pages, and fliers for offline advertisement.
Incentives for Outstanding Staff members.
Members of staff are the power behind every establishment and we are aware of this. There will be
incentives (aside their regular pay) for outstanding staff members as an encouragement to do more
and a motivation for others tom emulate them. We can start with €60 for the two outstanding workers
in a ratio of 60:40.
Logistics
The balance of €50 will be for logistics and any other unplanned expenses that may arise due to a
variation in the estimated pricing.
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